About Hoogly Tea
From Denmark to the British shores of Brighton, the creator and tea enthusiast of Hoogly (“hyggelig”) Tea has found a way to incorporate the hygge feel of warmth, comfort and well-being into our lives and homes. How? With tea, duh!
“Hygge is an experience; a year-round feeling of warmth, wellbeing and cosiness.”
– Hoogly Tea
What makes Hoogly different?
Hoogly tea is made with natural, ethically sourced and fairly traded ingredients, which are packed into soil association certified teabags, making these teas not just good for you, but for the earth and people involved in tea production. Basically, they're ethical!
I was lucky enough to receive a whole box of Hoogly tea! I’ve grabbed a handful from the selection and given them a taste!
Rhubarb & Vanilla | Green Tea
Ingredients: Hibiscus, Chinese Green Tea, Rhubarb Pieces, Sunflower Petals, Calendula Petals and Natural Flavouring.
Tasting Note: The aroma is exactly like fruit salad sweets, mouth-watering and instantly nostalgic. Once brewed, these aromas became stronger and insight a reminiscent happiness. In comparison, the flavour is weak, with only a mild hints of rhubarb, a general fruitiness and a quick sourness. My excitement quickly turned to disappointment, after realising there was no umph to back up the delicious fruity, creamy smell. Although... this blend totally redeems itself once cold brewed! It still isn’t mega punchy, but the fruit flavours are stronger, vanilla is detectable and it's extremely refreshing in the heat, making it much more enjoyable!
Sparkling White | White Tea
Ingredients: Chinese White Tea, Apple Pieces, Chinese Green Tea, Lemongrass, Elderflower, Organge Blossom, Hibiscus, Rosehip, Orange Peel and Natural Flavouring.
The aroma hints at apple, with a faint whiff of elderberry mixed in. Whereas, the flavour is a predominant elderberry with a faint fruitiness underneath, followed by a slight astringency in the after taste. I’m not a fan of elderberry, so I knew I wasn't going to enjoy this one. However, I know plenty of people who are elderberry lovers who would defiantly enjoy this!
Apple Strudel | Green Tea
Ingredients: Chinese Chunmee Green Tea, Cinnamon, Cloves, Apple Pieces, Japanese Hojicha Green Tea, Calendula Petals, Sunflower Petals and Natural Flavouring.
A defiant herbal scent, mixed with cinnamon and cloves creates a really warming and autumnal feel. There are mild hints of apple beneath these spicy flavours, making it extra strudel-like. Again, it's a very gentle flavour, but it's tasty and comforting too!
Classic Green Tea
Ingredients: Chinese Yunnan Green Tea
Tasting Note: You can see from the teabag that the leaves aren't the typical dusty tea fannings that you would normally find in high street teabags. They taste as classic Chinese green tea should, with mellow toasted notes, a slight fruitiness and next to no astringency. Happy to report, I really enjoyed it.
Lemon & Ginger
Ingredients: Ginger, Lemongrass and Lemon Peel.
Tasting Note: I LOVE LOVE LOVE ginger. But, for as much as I love ginger, theres another part that equally hates hot lemon. >.< The ingredients even state the blend is 50% ginger and a 50% mix of lemon peel and lemon grass. Ekkk! It could literally have gone either way and I was practically praying that ginger won out! The dry teabag is super zingy, so ginger smelling it’s unreal! It was exactly what I wanted to smell! But once soaked and steeping, lemon starts to override. D: Being brave, I took a sip anyway, the initial flavour is a strong hit of lemon, the kind of flavour I really can’t stand to drink, with a good fieriness in the finish, lasting for a few minutes between sips. Did I like it.. No. Was it good… yes. Ok, mixed message on my part. I hate lemon, but just because I hate it doesn’t mean this isn’t a great blend. It's obviously very flavourful, and perfect for winters cold/flu season.
I love tea, so naturally I’m drawn to the idea that tea can inject a bit of hygge into your life. For myself, and many others, tea provides comfort at any time of day, so I can totally see how the whole hygge element can speak to tea lovers. The ethical brand and natural flavouring also suggest that Hoogly go one step further to inject that hygge feel. In a tea market saturated with super strong synthetic flavours, natural flavouring can seem weak, but ultimately it boils down to preference and priorities; do you prefer to know what you're consuming or do want a hefty hit of flavour? Either way, I look forward to reviewing the remaining Hoogly Teas I've received!
Fancy trying some for yourself? You can use TASTEHOOGLY15 for 15% off your order.
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